Sunday, May 22, 2011

Red Lemonade

This is a technology/movement to track. Though still in the pilot phase, Red Lemonade, powered by its Cursor software, is "a publishing community of fiction and highly narrative non-fiction. We avoid labeling what we do but it tends to be risky, socially charged, misbehaving stuff. Red Lemonade is for the writers other publishers are afraid of.

But Red Lemonade is also a pilot for a massively ambitious adventure, to create a new platform (part webapp, part business process) for independent publishing, combining the best of editorial judgment and publicity moxie with community input into acquisition and promotion, and combining the tradition publisher/retailer process with digital publishing and limited editions."

They don't do poetry, but it is a natural next.

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